SearchMarketers Ranks in the Top 10 Most Innovative Media Companies of 2017

We're thrilled to be listed in the top 10 most innovative media companies for 2017 by Insights Success Magazine.   Get your copy in stores and newsstands now!

SearchMarketers Wins Search Engine Land Award For Best Search Marketing (SEM) Campaign of the Year!

 In the Search Marketing industry, which makes up half of all online ad spend in the US, SearchMarketers.com is thrilled to announce that the company has won the Search Engine Land "LANDY AWARD" for Best Search Marketing (SEM) Campaign of the Year in 2015!  

Search Engine Land is the leading publication in search engine marketing, and the LANDY awards are backed by their outstanding reputation.  With many great agencies nominated for the award, SearchMarketers is honored to have won this extraordinary achievement.

We want to thank our clients at Surf Air for giving us this opportunity to show the marketing world the SearchMarketers.com digital advertising experience.

SearchMarketers Wins Google Partner Contest

Thanks to Google for sending a great gift after winning a Google Partners contest.  SearchMarketers was selected for levering search best practices as well as testing new beta products last quarter.  

SearchMarketers.com - Featured Google Partner For Livestream!

SearchMarketers.com is thrilled to have been selected as a Featured Agency for a major Google Partners Event.   Filming at the SearchMarketers Irvine office started early as Orange County entrepreneurs, marketing executives, and business owners stopped by to collaborate with SearchMarketers and Google executives on-site and through the livestream.

We wanted to send a big Thank You to Google for bringing some of the coolest Google souvenirs for guests in attendance during the event. 

Google Official Video of the event at SearchMarketers.com will be released shortly.

SearchMarketers.com Wins Google All-Star Agency Award!

We are proud to announce that SearchMarketers.com has won the Google All Star Agency Award! Our team was invited to the notorious GooglePlex Headquarters in Mountain View, CA. This is the 3rd award SearchMarketers has received in it's partnership with Google.

The award stems from the agency successfully implementing beta programs and leveraging best practices as part of our client's PPC advertising campaigns. See below pictures from the world's most spectacular office.

SearchMarketers.com CEO - Joe Britton

SearchMarketers.com -
Guide to SEM on the Google Wall.

Google Enhanced Campaigns - Calling All Adwords Advertisers

Google is rolling out Google enhanced campaigns for all Adwords advertisers. Advertisers currently have the option to start enhanced campaigns today or wait until Google Enhanced campaigns rolls out across the board. The timing should be between May through August of this year.

The convergence of Desktop, Tablet, and Mobile phones is very exciting in the search space. Search traffic continues to rise on Mobile Phones and Tablets reaching well over 20% of all queries.



It's rumored that Sergey Brin is not a fan of browsing websites on a mobile phone and we agree with him. Most websites don't have a great mobile user experience. There are number of reasons, either they haven't been able to create a replica of their desktop functionality into a mobile version, or they haven't yet decided on whether to build a responsive design mobile site or set the site on a mobile subdomain. Either way, browsing the mobile web from any phone is not entire pleasant as not all mobile websites are ready for you.

We're sending a call out to all Google Adwords advertisers asking to get ready, and get ready fast, especially for browsing your website on Tablet.

The move to Google Enhanced campaigns will automatically turn all your Adwords desktop traffic into desktop, tablet, and mobile clicks. While Google Enhanced campaigns gives you the tools to lower the bids on Mobile (by -100% to turn off mobile bidding or +100% to double your desktop bids for mobile), it will not allow you set alternate bids for Tablet devices. Today, advertisers can setup a separate campaign targeted to tablets, but once Enhanced campaigns rolls out, your desktop traffic will also be driving your tablet traffic. Therefore, the convergence of Desktop & Tablet is already here.

If you don't have a mobile page setup yet, but you are running adwords, be sure to check your tablet browsing experience and make it a priority to make necessary adjustments to your tablet experience first, as you still have some time to build your mobile page.